SEO audits that end in a to-do list, not a lecture.

A proper audit tells you three things: what’s broken, what it’s costing you, and what to fix first. Fixed price, delivered in plain English, yours to act on with or without me.

What’s included

Full technical crawl

Every page crawled the way Google crawls it: indexing problems, speed issues, broken links, duplicate content, crawl waste — found and ranked by impact.

On-page & content review

Titles, headings, internal linking and content quality measured against what actually ranks in your market, not against a generic checklist.

Competitor benchmark

The two or three sites beating you, taken apart: where their traffic comes from, what content earns it, and which of their weaknesses you can exploit.

A roadmap, not a report

One prioritised action plan ordered by impact and effort. No 90-page PDF of screenshots — a list you (or your developer) can start on the same day.

What’s actually checked in an SEO audit

Every audit covers the same four areas. What changes is which problems turn up — and which ones are worth fixing first for your site.

AreaWhat gets checkedTypical problems found
TechnicalCrawling, indexing, site speed, Core Web Vitals, mobile rendering, redirects, structured dataPages Google can’t index, slow mobile loads, redirect chains, missing schema
On-pageTitles, meta descriptions, headings, internal links, keyword targeting, thin or duplicate contentTwo pages competing for the same term, orphaned pages, generic titles
ContentWhat you rank for now, what you should rank for, gaps against real search volumesNo page for a term customers actually search, content that answers nothing
CompetitiveThe sites beating you: their traffic sources, content and backlink profileCompetitors covering topics you’ve ignored entirely

A technical SEO audit covers only the first row. Every Webolific audit covers all four — technical faults are rarely the whole story.

How the audit works

About a week from go-ahead to action plan, and you’re never waiting in the dark.

Days 1–2 · Crawl and gather

Your site is crawled the way Google crawls it, and I pull your real Search Console data, rankings and competitor positions. Findings come from your data, not assumptions.

Days 3–5 · Analyse and prioritise

Every issue gets weighed by likely impact against effort to fix. A slow page that nobody visits matters less than a broken title on the page that earns your enquiries.

Days 6–7 · Walk through it together

You get the prioritised plan and a call to talk through it. You leave knowing what to do first, what it should change, and roughly when.

When an audit isn’t worth your money

Four situations where I’ll tell you to save the fee.

Your site is brand new

A site with a handful of pages and no ranking history has little to audit. You need pages built and content published first — auditing that is auditing a blank page.

You already know the problem

If you know your site is slow and your developer knows how to fix it, paying me to confirm it is a waste. Spend the money on the fix.

You have no capacity to act on it

An audit is a to-do list. If nobody — you, your team, your developer or me — has time to work through it, it becomes an expensive PDF. Better to wait until someone does.

You had one recently and haven’t actioned it

If there’s an audit from six months ago still sitting in your inbox, a second one won’t tell you much that’s new. Work through the first — I’m happy to help you prioritise it instead.

Who it’s for

Audits suit businesses that suspect something’s wrong but can’t see what; businesses about to invest in SEO who want the scope priced honestly first; and teams with in-house capacity who need direction more than delivery.

Serving Cardiff · Newport · Swansea · all of South Wales

Common questions

How much does an SEO audit cost?
Webolific audits start from £295 fixed price, scaling with site size. Market rates run £250–£1,000. It’s a one-off — there’s no obligation to continue into monthly work.
What’s the difference between a technical audit and a full audit?
A technical audit covers how well Google can crawl, render and index your site. A full audit adds content, on-page and competitive analysis. Webolific audits are full audits — technical problems are only ever part of the picture.
Will I be able to action it myself?
Yes — that’s the point. Every item says what to change, why, and how. Some clients hand it to their developer, some do it themselves, some ask me to deliver it. All three are fine.
What is included in an SEO audit?
Four areas: technical (crawling, indexing, speed, structured data), on-page (titles, headings, internal links, thin content), content (what you rank for versus what you should), and competitive (what the sites beating you are doing). You get one prioritised action plan covering all four — not four separate reports.
How long does an SEO audit take?
About a week from go-ahead to walkthrough call. Larger sites take longer to crawl and analyse, but you’ll know the timeline before you commit — no open-ended engagements.
Do I have to sign up for monthly SEO afterwards?
No. The audit is a one-off, fixed price, and the plan is yours whatever you do next. Plenty of clients take it away and action it themselves or with their own developer — that’s a perfectly good outcome.

Start with a free audit

Find out whether this is the right work for your website before spending a penny — an honest assessment either way.

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